I've been in this business long enough to know that the media doesn't report news, they create it. So why was I surprised when Time Magazine decided to misrepresent, skew, and twist the facts like almost every other publication has concerning the "Fifty Shades Phenomenon?" Because I expected more from Time.
Time is a revered magazine people have long trusted to report facts rather than sensationalism, yet this farce of an article proves Time to be no different than any other supermarket tabloid. Let me correct a few of the many untruths stated in this article for anyone who gives a shit about the truth:
MISREPRESENTATION: "These books have spiked sharply in popularity since Fifty Shades fever hit this spring..."
TRUTH: Erotic romance has spiked sharply in sales since the invention of the Kindle, Nook, and other e-reading devices. This spike happened well before 50 Shades was ever written.
MISREPRESENTATION: "Sylvia Day’s Bared to You — an erotic, decidedly Grey-toned tale of obsession that, like Fifty Shades, was originally self-published — has been climbing the New York Times best-seller list."
TRUTH: Sylvia Day has been a successful, multi-published, best-selling author for many years. Off the top of my head, I know she's published through Ellora's Cave, Berkley, & Kensington. And she's hit the lists long before 50 Shades.
MISREPRESENTATION: "Romantica publisher Ellora’s Cave offers everything from cowboy fantasies to tales of erotic time travel. Science-fiction geeks can consider Laurann Dohner’s Tiger, wherein a feisty female protagonist finds her match in a manimal."
TRUTH: Laurann's books don't appeal strictly to "science-fiction geeks;" in fact, I doubt many science-fiction geeks would enjoy her work. Laurann's books are well-written, engaging, and hot. They appeal to women who enjoy reading arousing romances that make them want to reach for a man (or a vibe) afterwards. Oh and by the way? Laurann has been hitting the bestselling lists before the 50 Shades farce.
MISREPRESENTATION: "However varied the categories may be, most contemporary erotica and romantica has one thing in common: a strong, opinionated heroine. She may not be textured or well written or particularly particular in any way, except in mouthing off and making demands and getting what she wants."
TRUTH: First of all, Romantica® is a registered trademark of Ellora's Cave Publishing... it is not a catch-all term for erotic romance. Secondly, I take extreme offense at having the literature we publish lumped in there with self-published books that often have little to no editing. (I believe 50 Shades was self-published?)
What this boils down to is the media is making a mockery of our genre and offending long-time authors by crediting our success to a book that has made zero difference in most publisher's sales figures. 50 Shades has NOT made erotica and erotic romance mainstream... people were already buying it in droves. All 50 Shades did was bring the media up to date on reality.
The reason this false correlation is so upsetting to so many authors is that we paid our dues and then some. The erotica people didn't get us, the romance industry didn't want us, and we have had to fight tooth and nail for our standing as equal artists in our genres. To have some woman come along and act like she invented what we have fought for is upsetting at best and defamatory at worst.
When the 50 Shades media frenzy first erupted, I kept reminding authors that E.L. James wasn't to blame, that the media was the one disseminating false information. But as time has wore on, and the frenzy shows no sign of abating, I can't help but notice that E.L. James has said nothing to set the record straight either.
UPDATE #1: Apparently it is 100% media. I received this info today:
Thanks for the info, Jo-Jo :-)
UPDATE #2: Further comments have been disabled. I stated my opinion, qualified it when I received more info, and am letting it go. Thank you to all the commentators who wrote in prior xx




Agreed. I, for one, have been reading Romantica, Erotica, etc... for YEARS. 50 shades , in my opinion , has been done and much better if I may add, by several other authors.
A lot of things about the Time article offend me, but I'm glad Jaid dispelled some popular myths about the erotic romance genre. I've been writing in the erotic romance genre for years. Like so many, I’ve worked hard to achieve my writing goals (and do on a daily basis) and sadly, the media with the help of E.L. James do nothing to help garner respect for the genre or the authors. Disrespect for the romance genre in general is nothing new, but Time’s latest article on the subject hits below the belt.
That would be bad enough but they’ve also insulted us. Take their assessment of our heroines. “She may not be textured or well written or particularly particular in any way, except in mouthing off and making demands and getting what she wants." Anyone who reads quality erotic romance knows that is flat out FALSE. It suggests that erotic romance authors aren’t good writers, that they don’t know how to write sympathetic heroines and furthermore that the heroines of erotic romance are nothing more than mouthy bitches. Whether Time realizes it or not, the article has a subtly sexist tone I find reprehensible.
Time did all erotic romance authors a HUGE injustice by dumbing down and misrepresenting what we take seriously. If they couldn’t cover our genre accurately, they shouldn’t have covered it at all.
Shame on Time magazine!
I agree with Jade. I read Fifty and personally I was bored after the second book. I think it was poorly written. I've read far better work. In fact, when I picked up Dohner's books I couldn't put them down. I've read them all. Not to mentioned several other authors including Jade whose work is far more impressive. I love EC. Their authors are talented and they publish tantalizing books for the masses.
Erin Sanchez
Persephone, I couldn't agree more! In paragraph 2 you did a much better job than I did of getting to the heart of the matter re: why articles like these are so completely offensive to us.
Thanks for posting, Erin :-)
I read Fifty Shades to find out what the hype was about. I spent the entire series waiting for the Hot Kinky sex to happen. I finished the series not because I thought the sex scenes where hot but because I just wanted to know how it ended. Everyone else I know who doesn't read erotica thought that the book was hot. I just didn't see it. However not that it's helping erotica sales or anything maybe it's opening up women who would have previously turned their noses up at erotica more open to reading it.
Thanks Jade for trying to set the record straight. Unfortunately, I doubt it will do much good. Romance readers as a whole seem to be considered not too bright and as for erotic romance readers, well, what can I say? Persephone's comments were spot on. I hugely admire the Ellora's Cave authors, they have given me great enjoyment and entertainment over the years. I consider Joey W. Hills Natural Law as one of my top five favourite books of all time and I've been reading romance for over forty years and good erotic romance since the inception of the EC line. So Jaid and your authors, keep up the great work, and don't let the ill-informed drag you down
You're right... I am letting the media drag me down. So no more of that!! :-) I've had my rant, I feel better. Going to close down further comments :-))
Well, I'll disable in the morning from a pc. My iPad isn't cooperating lol